Optomaton

- a Ve company

Developing a machine learning Demand Side Platform - VOLVELLE

Cookie Policy

Optomaton is a company registered in Germany under company number HRB 16736 and has its registered office at Optomaton UG (haftungsbeschränkt) Amselstraße 70, 41363 Jüchen, Germany

Data Protection Officer details: Privacy@ve.com

 

Last updated: 21 May 2019

 

Introduction

This cookie policy (“Cookie Policy”) is intended to explain how we use “cookies” and similar technologies:

1. that we set on our Clients’ websites and the websites of Third Party Clients (as defined below) (together, “Client Sites”); and

2. on our website at (“Our Site”).

This Cookie Policy is also intended to assist you in making informed decisions when using Client Sites and Our Site.

Please take a moment to read and understand this Cookie Policy. This Cookie Policy should be read in conjunction with our Privacy Policy and our Website Terms and Conditions of Use.

What are cookies?

Cookies and similar technologies are very small text documents or pieces of code, which often include a unique identifier. When you visit a website or use a mobile application we ask for permission to store this file on your computer or mobile device, and access information from it. Information gathered through cookies and similar technologies may include the date and time of visits, what device you are using to view the website, and what you do on that website, for example click/view/scroll.

First and third party cookies

A cookie can be first or third party, which refers to the website that places the cookie. First party cookies are set when a user visits a website or domain by that domain. Third party cookies are set by a website other than the one being visited by the user. Third party cookies are often used for marketing and persobnalised advertising on a specific website, as well as across other sites.

In this Cookie Policy, our cookies, which are third party cookies, are also referred to as “Volvelle” cookies. For the purposes of this Cookie Policy, Volvelle cookies include cookies set by the domain a.volvelle.tech.

For more details on cookies and similar technologies, you can visit All About Cookies.

Our use of cookies

Where we provide Services to Clients we act as a third party (from the Clients’ perspective) when we set Volvelle cookies and similar technologies on Client Sites.

In the rest of this Cookie Policy, we refer to all technologies using some or all of the above features as “cookies”.

How long do we keep information that we collect from cookies used on Client Sites?

We retain personal data that we collect from cookies for a period of 100 days from the date of collection, unless we receive your consent to retain for longer, or we have a legal obligation to retain, for example for invoicing purposes.

Please also see How long do we keep your personal information in our Privacy Policy.

Types of cookies that we use

We set the following types of cookies on Our Site and Client Sites:

Essential Cookies (our site only)

We use cookies where they are essential for the operation of Our Site, for example to remember that you are signed in to Our Site.

Functionality cookies

These are used to recognise you when you return to our website. This enables us to personalise our content for you, greet you by name and remember your preferences (for example, your choice of language or region).

Session Cookies

We use cookies to allow Our Site to uniquely identify your browsing session on Our Site, which allows us to coordinate this information with data from Our Site server.

Analytics Cookies

We use “analytics” cookies. These, along with other information, allow us to calculate the aggregate number of people using Our Site and which features of Our Site are most popular.

We use this information to improve Our Site. We do not generally store any information that you provide to us in a cookie.

Social Media

We use cookies to personalise your interaction with social media, such as Twitter, Facebook, Tumblr and YouTube. Such cookies recognise users of those social media sites when you view social media content on Our Site. They also allow you to quickly share content across social media, through the use of simple ‘sharing’ buttons.

Our Site also contains features that enable you to use your Facebook account to sign in and create/maintain an account with us and to enable us to store your content. This involves the use of cookies.

In addition, we also set the following type of cookies on Client Sites:

Advertising Cookies

Optomaton uses cookies for the purpose of bidding for and serving contextual and behavioural advertising to users. These cookies record a user’s visit to a Client Site, the pages the user has visited and the links they have followed. We use this information to help clients make their Client Site and the advertising displayed on it (and elsewhere as users access other websites and apps) more relevant to their interests.

Note, this section does not explain how Client Sites use cookies generally. If you have been directed to Our Site from a Client Site, please read this section in conjunction with the Client Site’s cookie policy.

How can I opt-out of Optomaton collecting information about me using cookies on Client Sites?

Please refer to How to opt-out of our use of your personal information in our Privacy Policy.

What cookies do we use?

Client sites

The table below sets out more information about the individual cookies we set on Client Sites and the purposes for which we use them in the table below.

You give your consent to use of cookies on clients sites.


Cookie Domain

Cookie Name

Cookie Description/Purpose

Volvelle or other 3rd Party

Expiry

Essential

a.volvelle.tech

ouuid

This cookie contains a unique numerical identifier. It is used to identify the user in our system. It is also the trigger used to sync with our parent company Ve Global and selected third parties which causes the collection of profiled data segments

Volvelle

1 year since last interaction

No

a.volvelle.tech

ouuid_last_update

This cookie contains a numerical timestamp. It is used to store the last time the user has been updated in our system.

Volvelle

1 year since last interaction

No

a.volvelle.tech

cm(2|4)

These cookies contain a SSP name and a timestamp with last sync time for user groups 2 and 4. They are used to synch cookies – Optomaton to and SSP and vice versa.

Volvelle

24 hours

No

a.volvelle.tech

Pvc_2

This cookie contains bid context and pixel id of potential post view conversion.

Volvelle

1 year since last interaction

No

a.volvelle.tech

Pcc_2

This cookie contains bid context and pixel id of potential post click conversion.

Volvelle

1 year since last interaction

No


Our Site

The table below sets out more information about the individual cookies used on Our Site and the purposes for which they are used.


Cookie Domain

Cookie Name

Cookie Description/Purpose

Volvelle or other 3rd Party

Expiry

Essential

Google.com

Google Analytics_utma _utmb _utmc _utmz

These cookies enable us to store information such as the time you visit Our Site, whether you have visited before and the website that you visited prior to visiting Our Site. For more information about Google Analytics please click here.

3rd party

Please refer to google.com

No



Consent to our use of cookies on Our Site

By using Our Site you acknowledge that we store and access essential cookies on your computer or other device. Essential cookies are cookies that are essential for the operation of Our Site.

Further, where you give permission, we also store and access non-essential cookies on your computer or other device. These cookies are not essential to the operation of Our Site but allow us to provide an improved experience or to gather additional information about your use of Our Site. You are not obliged to give consent to our use of non-essential cookies and we will not place any such cookies until you have given your consent.

If you wish to block or delete cookies, or you would like to withdraw consent to our use of non-essential cookies, you can find out how to do so below.

What happens when you refuse, block or delete cookies?

To use some parts of Our Site, you will need to accept cookies. If you choose not to give consent to our use of cookies, or you subsequently block or delete our cookies, some aspects of Our Site may not work properly and you may not be able to access all or part of Our Site.

Can you block cookies?

You can block the use of cookies altogether by activating the relevant settings in your browser or by following the link below. For more information on cookie management and blocking or deleting cookies for a wide variety of browsers, you can visit All About Cookies.





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